Vineeta Singh SUGAR Cosmetics
Vineeta Singh is the CEO and
co-founder of SUGAR Cosmetics, an Indian makeup brand that offers a wide range
of makeup products including lipsticks, eyeliners, mascaras, foundations, and
more. She co-founded the company in 2015 with Kaushik Mukherjee, who is the
Chief Operating Officer.
Singh has a background in
marketing and has previously worked with brands like L'Oreal, Nokia, and
Coca-Cola. She recognized the need for high-quality, affordable makeup products
in the Indian market and started SUGAR Cosmetics to fill this gap. The company
has since grown rapidly and is now one of the leading makeup brands in India,
with a presence in over 3,000 retail outlets across the country.
Under Singh's leadership, SUGAR
Cosmetics has won several awards and accolades, including the ET NOW Business Leader
of the Year award in 2020. She has also been recognized as one of the Top 50
Most Influential Women Entrepreneurs in India by Entrepreneur Magazine.
Singh is known for her
entrepreneurial spirit and her focus on innovation and customer satisfaction. She
has been instrumental in developing new products and expanding the company's
reach through strategic partnerships and collaborations.
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